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01About

I like turning messy processes into systems that make sense.

My work sits at the intersection of CRM, marketing automation and business development. I started from a broader virtual-assistance and business-support background before moving deeper into automation and CRM systems.

That experience shaped the way I approach technology: the goal isn’t to automate something simply because it can be automated. The goal is to solve an operational problem.

Today, I focus on building practical systems that help businesses manage leads, automate repetitive processes and create better customer journeys — from first click to booked appointment.

I care about clarity, useful systems, good communication and practical solutions.

02Skills

One center. Ten disciplines.

GoHighLevel

CRM architecture, pipelines, workflows, forms, calendars and lead management.

03Experience

Five years from support to systems.

  1. 2021 — 2022

    Business & Administrative Support

    CRM organization · Research · Client support

  2. 2022 — 2023

    Virtual Assistance & Operations

    Lead management · Content · Administrative systems

  3. 2023 — 2024

    CRM & Business Development

    Lead generation · CRM workflows · Pipeline management

  4. 2024 — 2025

    Automation Systems

    GoHighLevel · Funnels · Workflows · Integrations

  5. 2025 — Present

    CRM & Marketing Automation Specialist

    GoHighLevel · ManyChat · n8n · AI workflows

04Education

DELSU — Literature

Studying literature strengthened my research, communication, writing and analytical skills — capabilities I now apply to client communication, automation strategy and customer journeys.

Outside systems work: clear writing, good conversation, and processes that respect people’s time — including my own.